Foundation Home Branding

Foundation’s ethos is to ‘sell soulful, beautiful and covetable products with a smile and great customer service’—so we’re not surprised they won Drapers Womenswear retailer of the year in 2011. They stock our screen prints and asked us if we’d create a green shopping bag, something that would reflect the marvellous wares that are on sale in their stores.

To coincide with the launch of ‘Foundation Home’ we also created the packaging for a range of scented candles. The design needed be flexible enough to work across further product ranges like bath/shower, paper products etc., and also reflect the natural, wholesome ingredients.